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Why Bic Promo Pens?

May 30th, 2013 | Comments Off | Posted in Marketing, Promotional Pens

Choose Bic Promo Pens and Stand Out From the Crowd

 

Bic Promo pens are the number one promotional gift for a reason. They are portable, useful and easy to imprint. They are the perfect advertising method for businesses and budgets of all sizes. The only question is how can you make your promotional pen stand out from the crowd and ensure that your message is noticed? Bic promotional pens are the perfect choice and will make sure that your pen is not only used but commented on.

Bic has spent years working on their brand to make sure that when people think of pens they think Bic. It is a brand with a big budget and an amazing reputation for quality when it comes to writing instruments.

To get the most value from your advertising and promotional budget you want to ensure that you are providing a useful, highly viewed and extremely high quality gift. A Bic pen will promote to the professional image of your company as you are providing a quality gift.

When choosing a promotional pen to provide to customers and clients, past, present or future, it is important to choose a brand name. A brand name that the recipient already knows and trusts ensures that you will have chosen a top class product. This is because the recipient will be able to immediately identify the Bic brand and the commitment of the Bic brand to manufacturing a quality writing instrument.

Bic have been manufacturing pens for over 50 years. Over time they have created a brand that is known and trusted throughout the world. Their brand speaks to users about quality and reliability. Bic is a brand that is trusted.

Promotional pens are the most commonly used gift. People accept them and use them frequently. Ensure that your business is branded as one that is professional and quality; choose Bic promotional pens.

They have spent thousands of dollars investing in the latest technology for their pen manufacturing. Bic ensures that not only does the ink flow smoothly but that the design of the pens is ergonomic ensuring a range of pens that are comfortable to hold and use.

Whether you have the budget to use a wide range of promotional items or the budget to choose just one, choose Bic promotional pens as part of your advertising strategy. Your gift will ensure that your brand is recognised as one of quality and professionalism. Add your business details and watch your Bic promotional pens effortlessly sell your brand.

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Promo Items Make Great Wedding Favors

May 30th, 2013 | Comments Off | Posted in Personalized Gifts, Personalized Party Favors

Why Use a Promotional Item as Wedding Favors?

 

Promo items can make a terrific, budget friendly addition to your wedding reception. Your wedding is one of the most important days of your life. You will want to enjoy the ceremony, the whole day and the memories that last the rest of your lives. Your families, friends and other guests will have memories of your day that they will want to treasure as well. To help you will want to provide favors for the guests to take home. Promotional items make the perfect gift .

Cost

Promotional items are available to suit all budgets, even the smallest. Weddings are not cheap, even those on a strict budget, so choosing a sensibly priced wedding favor is crucial. This is even more crucial when you consider that the gift will be given to each guest.

Availability

Once you have chosen the gift you wish to give to your guests it is important that you know that the item will be available in the quantities you require. Promotional gifts are available in a range of quantities and the company will ensure that you get the number you require as quickly as possible.

Personalization

One of the main benefits of choosing a promotional item as a wedding favor is the fact that it is designed to be personalized. The imprinting will be done quickly, efficiently and to a very high standard.

Items suitable for wedding favors are generally available in a wide range of colors. The imprinting can be done in different colors, often with illustrations as well as words. Choose an image that is suitable for weddings and then decide on the wording that you want on the gift.

Suitable wording is the names of the bride and groom together with the wedding date. Many couples also had an inspirational message or a simple, ‘Thank you!’

Eco-Friendly

If you are concerned about the environment then you will find that there are a wide range of items made from recycled materials. The recycled items are created to the same high standard as the other promotional items. Your guests will appreciate the gift as well as the fact that you are genuinely concerned about the environment.

Longevity

You want to choose an item that will last. Not just because you want to feel that your money was well spent. It is important that your wedding favor is a gift that keeps on giving in terms of use. Each time the gift is used the memories of your happy day will flood back creating happiness in the user.

Choosing a promotional item as wedding favors to celebrate your special day makes more than economic sense. Well-chosen wedding favors provide memories and discussion points for the recipient for years to come. You will have a choice of items, colors, styles and personalization options. Ordering is simple and quick ensuring that this part of the wedding preparations is stress free. The fact that you chose a promotional item will ensure that you have a quality, personalized item to provide to each guest and that the memory of your special day will be happily remembered for many years to come.

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Bic Promotional Pens Promote Best

May 30th, 2013 | Comments Off | Posted in Marketing, Promotional Pens

The Top 4 Reasons to Choose Bic Promotional Pens to Promote Your Brand

 

imprinted bic clic stic pensWhen thinking about promotional products the first item to come to mind is generally a pen. Bic promotional pens are the most frequently used giveaway item in the world. This is because they are inexpensive and they are always appreciated. Advertising budgets of all sizes can accommodate the use of pens as a promotional and advertising tool.

While choosing to use a pen as an advertising tool seems like a clear cut decision, choosing the right pen might not be as clear cut. To optimized your marketing budget, it is important to choose a pen that will stand out; a pen that will be more than just a free gift.

 

There are four main reasons why Bic promotional pens should be your pen of choice.

Bic is Eco-friendly

Environmental and green matters are a hot topic. The use of eco-friendly Bic pens will resonate with the recipients. Your brand will be associated with quality and responsibility. The eco-friendly pens produced by Bic are manufactured using recycled materials.

Bic is Quality

If promotional pens are the most frequently used promotional item then you can be sure that the audience you are trying to reach will have experienced promotional pens across the quality range. No one thinks well of the company that gave them a pen that did not work.

Providing a Bic pen ensures that your business is remembered for providing a quality pen that works at each use. Bic has spent thousands of dollars to develop pens that are reliable, comfortable to hold and that have smooth flowing ink.

Each time your pen is used the user and anyone with them will recognise the Bic brand and see your advertising message. Your brand will become stronger as the pen will be frequently used due its reliability and professional appearance.

Bic is Long-lasting

Bic pens are built to last. The ink is designed to flow smoothly from the first use to its very last. The Bic brand is synonymous with quality and reliability. The fact that the Bic promotional pen your business provided actually lasts longer than cheaper and inferior pens will mean that you get more exposure. Your advertising revenue goes further as your message and brand is visible for longer.

Bic is Cost effective

There is a wide range of Bic pens to choose from and budgets of all sizes can be accommodated. The longevity of the Bic pens will ensure that your advertising budget is effectively used and that the pen and your business details are visible for longer.

While you want to use your promotional pen to advertise your brand, location and message, you also want the recipient and anyone else who sees your gift, to realise that your brand and business is professional and committed to quality. The superiority of your gift over other pens that the recipient has received, and the connection it creates in the mind of the recipient is crucial to the return you receive on your advertising spend. Your taste in promotional gifts will strengthen the perception of your brand and its services or products and Bic promotional pens are the right choice every time.

 

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Branded Promotional USB Sticks

May 19th, 2013 | Comments Off | Posted in Marketing, Promotional Products

Branded Promotional USB Sticks Are the Perfect

Promotional Item for Photography Businesses

 

branded_usb_sticksA branded promotional USB stick is the perfect promotional item for a photography business to use in terms of marketing, branding and creating customer loyalty. Modern businesses need to be efficient in all areas including marketing. It is also important to consider environmental factors by ensuring that products and policies include environmental awareness. These can be critical for photography businesses, especially smaller ones.

Efficiency in processes and procedures can lead to greater output, higher sales and increased income. This is something that all businesses strive to achieve. Using a branded promotional USB stick for delivering photographic proofs or final images is an extremely efficient method. The images are all stored in one place and delivered at the same time. The use of the USB stick will also provide ease of use to the customer.

A branded promotional item such as a USB stick makes an ideal ‘carrot’ to hook a new customer. Smart photography businesses use them as a gift for booking a photo shoot. USB sticks are valued by all computer users due to their size, high storage capacity and the fact that they are portable.

The use of the promotional USB stick branded with the photography company’s details not only ensures that it is effective advertising, it also promotes an environmentally friendly message to clients. USB sticks are re-usable; by the recipient and by anyone that they may pass the USB stick to. Providing a reusable media to customers will be appreciated. They will recognize and respect your company’s awareness of environmental issues as well as not wasting consumables such as ink or photographic paper.

Another advantage of using the promotional USB stick is reduced postage and packaging costs. Packets of printed proofs or photographs can weigh a significant amount. A USB stick is small and light requiring less packaging and incurring a lower postage rate.

Many photography businesses, large and small, now use branded promotional USB sticks as part of their marketing strategy to help increase awareness and business. These promotional items are also a great way to show a respect for the environment which will be admired by many customers and potential customers.

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Spread the Word With Promotional Items

May 19th, 2013 | Comments Off | Posted in Marketing, Promotional Products, Public Relations

Promotional Items Raise Awareness About Important Issues and Spread the Word

 

Using promotional items to raise awareness around important issues and causes that your business supports can help to spread the word and increase commitment. Many companies have important issues that they feel are important to support. These may be charities that require fundraising or important issues such as health or safety concerns.

While the charity or concern will be a part of a long-term plan, companies very often have a time of central focus such as a day or week. This is to ensure that the topic is put in front of all employees and is highly promoted. Oftentimes this will involve additional promotion on the website, in store as well as in the press.

Many companies will kick-start such an important campaign by spreading the news and associated messages through handing out newsletters, leaflets and gifts. The gifts will be chosen from promotional items that have been imprinted with information about both the cause and the company.

By ensuring that the cause is imprinted on the item, recognition of the charity or concern will occur each time the item is seen or used. Featuring the company logo at a minimum will provide a focus for gratitude in the recipient. By providing a useful gift the recipient will feel a sense of gratitude and this is valuable in terms of the employee/employer relationship.

An example of a suitable message for inclusion on the item is, ‘XYZ Co supports cancer research.’

Promotional Items that are eminently suitable for this type of use are water bottles, pens, mugs, coasters and USB sticks. These are all very useful to the recipient and highly visual items through their usage.

Once your cause has been announced, consider holding a day annually where you promote the cause and ensure it is a center of focus for all staff as well as a hot topic for discussion. The day could involve speakers, booths and games. The speakers can ensure that the central message of your charity or cause is put across to all staff. Having booths from the charity or cause as well as a company one increases the opportunity to spread the word as well as to brand your company as caring.

Fliers, fridge magnets, notepads and pens handed out at the booths will also provide another way to promote the message and increase your brand awareness. Ensure that the press have been contacted to help the spread word further afield.

If your good cause has a safety focus then you could consider the following promotional items: a carabiner key holder or a tire gauge. Another useful safety item that has a decent imprint area is an ice scraper.

If your company is amongst the many that decide to support a charity or good cause then promotional items can help. By choosing wisely you can use them to promote the cause and raise brand awareness at the same time.

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The Effective Use of Promotional T-Shirts

May 19th, 2013 | Comments Off | Posted in Promotional Products, Public Relations, Small Business

Promotional Shirts Can Build Team Spirit

as well as Build Your Brand

 

promotional_items-wearableUtilizing wearable promotional items like promotional t-shirts or promotional ball caps can be an important strategy in building cohesive brand identity by having your company employees utilize the promotional uniforms or shirts while working.

Your business depends on employees to help grow the business and it’s success. The marketing plan you create each year will include ideas and strategies to achieve growth. Part of the success your company will achieve will depend on the staff you employ.

 

If your company does not have a corporate identity through the use of a uniform the individuality will be apparent through each individual staff member’s clothing. However, introducing a corporate identity or dress code can help build team spirit and your brand. By providing a cohesive feel to the work wardrobe staff will feel a deeper connection to their own department and a sense of membership.

If your company has different departments or teams, that cover different areas then the use of promotional shirts to identify the teams can be extremely beneficial. Within each team the  promotional shirt color can be used to identify both membership and role. Department heads could be provided with shirts of a different color to their team thereby enabling their quick identification and seniority.

The use of the company logo on the promotional shirts will provide a visual branding as well as a professional image. Providing shirts with the company logo to staff at discounted rates will also help with budgeting by providing fixed price clothing. It can also help avoid staff stress by ensuring that they know what they need to wear to work each day.

When used by departments or teams who are working directly with customers these promotional shirts can be a significant brand awareness raiser. By ensuring that your sales team wear promotional shirts bearing your company logo they will be easily recognizable when attending appointments. Their professional appearance can increase the confidence in the potential customer in your company and the services or products it offers.

Providing promotional shirts at discounted rates to your staff can instil a sense of belonging and team spirit. Additionally, different departments and staff levels become easier to identify. The corporate branding will be visible beyond the workplace and ensure that your staff looks professional while out and about in the community, either performing work commitments or simply commuting.

Promotional shirts can be an important element in your company branding. There are many other promotional items that can be used in addition to these to strengthen branding as well as team spirit.

Marketing With Promotional Items

May 7th, 2013 | Comments Off | Posted in Marketing, Promotional Products

The Secret to Marketing with

Promotional Items

Marketing Strategy ConceptFor many businesses the traditional forms of advertising may be too expensive. Traditional advertising methods include radio, television and print. For these businesses it is important to find a cost effective advertising method that provides a significant return on their investment.

One such medium is the use of promotional items. With a diverse number of items available for businesses to choose from it is no wonder that this is a highly successful advertising method.

Businesses can distribute free promotional items to existing and potential customers and clients. The items chosen will be imprinted with the logo and contact details.

Case studies have shown the successful implementation in this advertising strategy for businesses in a range of industries. Additionally, the affordability of this advertising and marketing strategy ensures that all budgets are catered for.

In terms of advertising effectiveness, the use of free promotional items has been shown to be more effective than the traditional advertising methods. This is due to the fact that they strengthen recognition of the brand and the familiarity with the company for the recipient.

Indeed, the use of free promotional items such as pens, notepads and coffee cups allows the company to strengthen ties with the recipient. This is because they will feel a sense of gratitude. This in turn can engender a sense of reciprocity. Positive emotions are very powerful marketing tools.

The secret to marketing with promotional items is to engender gratitude in the recipient. Judicious promotional item choice is a key element in the successful implementation of this type of marketing.

Successful promotional items should:

  • Create the sensation of gratitude
  • Offer value to the recipient
  • Be useful

Attractiveness, quality and color can all be important factors in the item choice. Offering a choice of colors that recipients can choose from can be worthwhile. This is because it will allow the recipient to feel more involved in the process, and an increased emotional attachment to the gift they receive. Ensuring that the items chosen meet these requirements will make sure that the return on investment is both significant and worthwhile.

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Promotional Wrist Bands Make Great Promo Products

May 7th, 2013 | Comments Off | Posted in Marketing, Promotional Products, Public Relations

Trending: Fundraising Success With Promotional

Product Rubber Wristbands

 

promo_items_promo_wristbandsPromotional product wrist bands made of rubber, or silicone are proving to be very popular. Men, women, young and old are all happy to wear wristbands to support a charity or cause.

Fundraising for charities is important. Ensuring that the charity receives sufficient funds can be challenging. This can be because of the vast number of charities that require support from limited budgets. It can also be due to the fact that supporters are looking for something new in return for their donation; something that they have not received before.

Many causes have wristbands in a specific color or embossed with a particular design. Young people are often happy to wear a range of these bracelets as a fashion accessory and statement.

The choice of promotional wristbands as a promotional item for your cause will be beneficial in two ways:

  • Raising funds: promotional rubber wristbands are not an expensive item but they are desirable. Many people will donate more than the requested amount due to the fact that they are not expensive.
  • Raising awareness: rubber wristbands are a highly visual form of promotion for good causes and charities. When worn they can be a conversation opener. Indeed wearers of wristbands will usually wear them for a significant length of time.
  • The benefits of choosing these promotional items as a vehicle for fundraising and increasing awareness of the cause or charity are:
  • Low production costs ensure low costs to purchase and ensure a good return for the fundraiser;
  • Low production numbers mean that even small groups can afford to use them as a vehicle for fundraising;
  • Imprint area extends around the wristband ensuring space for a design or logo, as well as contact details or name of the cause; and
  • Large color range.

There are ways to use wristbands that do not involve simple selling but that will increase the number of sales. This can increase the desirability and the success of the fundraising effort. The wristbands should be used as a marketing tool with a significant return on investment potential for the cause.

If an event is being organized to raise funds, the wristband could be used as an entry ticket. This will work for all sorts of events.

By having a wide range of colors or designs available, supporters can be encouraged to complete a set. Of course, this method will work well for raising funds over time.

Sell the wristbands with a lucky number. Offer a prize to one or more lucky numbers. This can substantially increase sales. The prize could be a donation from a local business and will provide them with free advertising and promotion.

Another really effective way to use the wristbands is to provide wearers with discounts from local businesses. Each time they visit a supporting business the wearer could receive a free gift or discount. This method is highly effective for local causes and charities. It will ensure that the entire community feel involved in fundraising and supporting the cause.

Using rubber wristbands as a promotional item for a charity or good cause is a very effective method of both raising funds and awareness.

 

Promotional Items are Great for Church Fundraising

May 7th, 2013 | Comments Off | Posted in Promotional Products, Public Relations

Church Bake Sale Fundraising

Using Promotional Items

 

promo item church bake saleBake sales are a popular fund raisers for churches and promotional items can help increase revenues and spread the word about upcoming events and other sales. The church members will have a plethora of delicious recipes that they can use to create a vast array of baked goods to sell. Indeed many of the recipes will be those treasured, used and handed down through generations of their family.

Bake sales can be used to raise funds for the church buildings and repairs. They are also a fantastic way to increase awareness and raise funds for church groups, both adult and youth.

Promotional items that are suitable for use in bake sales are customized jar openers for canned goods and tote bags. These promotional items can be imprinted with the church name, phone number and address or website, along with a nice scripture or quote.

Adding in some extra promotional items beforehand can both ensure that the community is aware of the cause and the forthcoming bake sale. Items that can promote the forthcoming sale are fridge magnets, pens and key chains, to name a few.

For a successful bake sale it is important to ensure that all helpers meet at least once to discuss organization, pricing and how the sale will be run. Although the purpose of the bake sale will more than likely be to raise funds, it is important to remember that it is an ideal opportunity to raise awareness of the church. Hopefully, the bake sale will also help generate new members for the church and its associated groups.

One promotional items that is great for such events is the customized t-shirt. Provide the bake sale helpers with t-shirts to wear on the day of the sale; this will ensure that everyone knows who is “staff”. It will also provide an additional awareness raising method. The t-shirts should have contact details as well as an attractive design or catchy slogan; this will catch the eye and ensure that they are noticed.

As well as having stalls for selling canned goods and other edible treats, a table for drink refreshments is always a good idea. It might not occur to some that an imprinted table cloth or banner is a great promotional item, but it is. Another important fundraising and awareness tool is a table to sell other promotional items that are available. These could include baseball caps, bags, pens, water bottles, travel mugs, mouse pads and calendars; all useful items. By remembering to include an opportunity to purchase other promotional items, the potential to raise funds, awareness and membership is increased.

Bake sales are a very popular fundraising method. There are excellent opportunities to use both existing promotional items held in stock at the church, as well as bake sale related items. Regardless of which items are used it is important to remember to include contact details on each promotional item used.

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