Each year, when June rolls around, we put on our thinking caps and think of inexpensive, yet effective ways to market our own business or brand. Why? Because June is National Entrepreneur Do-it-Yourself Marketing Month. There are many different ways that are relatively easy and inexpensive to rev up some business by implementing marketing efforts. The benefits of tackling these efforts during this month are to ultimately, save you money.
One way to celebrate this very special month is to give away a free promotional product. Promotional products came in all different shapes and sizes and each have their own unique attraction. Personalized pens and pencils are great giveaways for businesses to make because they are priced extremely affordably, can be ordered in bulk, and are used and seen on a daily basis. Imprinted or engraved pens can be customized to fit your company logo, message, and contact information, so it truly is the ultimate advertisement. Add the fact that custom logo pens are almost always of the highest quality, and you’ve got yourself a Do-it-Yourself promotion.
Another way your business can partake in National Entrepreneur Do-it-Yourself Marketing Month is by implementing miscellaneous promotional products that bear your brand and message. These miscellaneous products range from mouse pads, note pads, lighters, coolers, bottle openers, key chains, and more. Marketing is all about standing out above the clutter and among your competitors, and miscellaneous personalized products are always a best seller. Coolers are extremely popular, as potential clients and loyal customers get much use out of them. Whether used for a family picnic to the beach, or to transport sodas to the baseball game, coolers that are customized with your brand are guaranteed to be seen by hundreds and spike up sales.
A final way you can easily participate in National Entrepreneur Do-it-Yourself Marketing Month is by asking satisfied customers to write you a testimonial. When potential clients are deciding upon which company to use, many will compare testimonials from past clients and base their decisions off of that. Simply asking satisfied customers to write you a testimonial does not cost you a thing and can only improve business. Businesses that are rated higher on the Better Business Bureau have a better chance of getting the sale, so working on customer service is another marketing tool one can easily do themselves during this month.
Celebrate June’s National Entrepreneur Do-it-Yourself Marketing Month by implementing one of these tools, and you will see just how much potential your company has to reach new heights without spending a lot of money.